$3K/month PASSIVE INCOME—full strategy for Shutterstock, Pond5 (how to make money as a photographer)
Summary
Highlights
The speaker introduces himself and explains how he earns $3,000 monthly in passive income by selling stock photos and videos. He emphasizes that stock video is his favorite method because it allows him to earn money continuously, contributing to his financial independence. He also promises to reveal why most people fail, how he does it without professional equipment, and his key to success.
The speaker explains that stock photography is oversaturated and less profitable, especially with recent changes to payment structures by companies like Shutterstock. He earns significantly more (around 70 times) on a video than a photo, and while videos are harder to produce, they are not 70 times harder, making them a more efficient use of effort. He illustrates this while on a day trip in London, filming various scenes.
The speaker emphasizes the importance of consistency in uploading content to stock sites, comparing it to social media algorithms. He advises against striving for perfect shots, as quantity often outweighs hyper-quality in terms of sales. He highlights that he can produce significantly more footage than others by embracing a 'good enough' approach, focusing on clear subjects, good framing, exposure, and focus.
The speaker clarifies that expensive equipment is not necessary to start. He began with a Canon 6D (less than $400) and a smartphone, selling thousands of dollars worth of footage from his phone. He advocates for reinvesting earnings into better equipment over time, detailing his progression through various cameras (Canon 6D Mark II, EOS R, EOS R5) to improve workflow and quality, noting that 4K footage significantly increases earnings per clip.
He shares that food and videos of his kids sell well, but also highlights unexpected sellers like a Mexico City sign that earned him $300. His main takeaway is that almost anything accepted by stock agencies is worth trying to sell, as long as it meets basic quality requirements. He debunks the modern advice of only shooting perfect shots, stating that the current market favors quantity over the hyper-perfection of the past.
The most crucial part of his strategy is leveraging systems and virtual assistants (VAs) for editing, keywording, and uploading. He explains that filming only accounts for 10-20% of the total time, with the rest spent on post-production. By outsourcing these tasks and using a custom-built tool (pickyourphoto.com) for bulk uploading to multiple stock sites automatically, he maximizes his time for filming and living his life with family.
The speaker describes stock video as liberating, allowing him to integrate filming into his daily life and adventures, effectively paying for experiences like family vacations. He highlights how his system allows him to efficiently edit and upload large volumes of footage, drastically reducing the time spent on administrative tasks and increasing his earning potential from passive income.
He concludes by summarizing the key points covered: starting with basic equipment, the value of video over photos, filming anything and everything, using VAs, and efficiently keywording and uploading. He encourages viewers to ask questions in the comments for more detailed information and offers assistance with using his platform or finding virtual assistants.