How to Speak Ethically

Introduction to Ethical Public Speaking00:00:10

A principle is a fundamental truth or proposition that serves as a foundation. For public speakers, the core principle is being audience-centered. This means every speech should be built on what is best for the listeners. The video will break down ethical public speaking into six key principles.

Principle 1: Have a Clear, Responsible Goal00:00:45

When preparing a presentation, focus on the best interests of your listeners, not yourself. While you might aim to persuade, always be transparent and considerate about your goal. Avoid manipulating your audience.

Principle 2: Use Sound Evidence and Reasoning00:01:24

Public speaking involves a responsibility to provide accurate information. Gather sound evidence from quality sources to support your main points, whether it's quotes, statistics, or study references. Crucially, follow this evidence with reasoning—your explanation of how the evidence supports your points.

Principle 3: Be Sensitive and Tolerant00:02:49

Recognize that your audience will have diverse viewpoints and backgrounds. Before presenting, consider if your words, examples, or presentation style might offend anyone. The goal is to keep the audience engaged and listening, rather than shutting down due to insensitive content.

Principle 4: Be Honest00:04:08

Honesty is crucial for credibility. Misleading or lying to your audience will destroy their trust. Always ensure your examples are true, and if using a hypothetical, clearly state it.

Principle 5: Don't Plagiarize00:04:41

Never copy entire speeches or use quotes, phrases, or ideas without proper acknowledgment. In public speaking, this means providing oral citations, much like in-text citations in academic papers. Plagiarism has severe consequences.

Principle 6: Speak Credibly00:05:38

In your introduction, establish why you are qualified to speak on the topic. Credibility involves being competent and knowledgeable, presenting dynamically and confidently, and being trustworthy. Trustworthiness means that the audience perceives you as genuinely having their best interests at heart.