Summary
An internal memo from the Deputy Director of MPRU to the Director of HRM outlining the organizational structure and core responsibilities of the Media and Public Relations unit at the National Health Insurance Authority.
NHIA Media and Public Relations Unit: Structure and Duties
Highlights
Unit Overview and Reporting StructurePage 1
The Media and Public Relations Unit reports directly to the Director-General/CEO. Its primary mandate is to manage the Authority's corporate reputation, communicate health insurance programs, and foster public goodwill and trust.
Core ResponsibilitiesPage 1
The unit is tasked with a wide range of functions, including strategic communication planning, media relations, crisis management, digital platform oversight, and the production of information, education, and communication (IEC) materials to support public awareness and stakeholder engagement.