Summary
Highlights
Apple's promotional images always display 9:41 AM. It is forbidden to use Apple products to build nuclear missiles. MacBooks can stop bullets. Smoking can void your Apple warranty.
Apple makes over $300,000 per minute, and once had more cash than the US government. A co-founder sold his share for $800, now worth billions. Steve Jobs sold his car to initially fund the company.
The Apple logo started as Isaac Newton under a tree. The rainbow logo had a bite to differentiate it from other rounded fruit. Apple is known for its extreme attention to detail, such as animated flowers and metallic buttons in iOS 6.
Jobs and Wozniak worked at Atari before Apple. The first iPod prototype was dropped in an aquarium to prove it could be smaller. Siri was originally a standalone app planned for multiple platforms before Apple acquired it.
Apple created a digital camera, a game console called Pippin, and a clothing line. The 20th Anniversary Macintosh was hand-delivered by a limousine.
Apple did not initially own the iPhone trademark and licensed it from Cisco. Apple lost the rights to use the iPhone trademark in Brazil. Scratches led Steve Jobs to demand a glass screen, resulting in Gorilla Glass.
The iPhone was developed in high secrecy, and a smartphone concept existed as early as 1983 with a landline phone and iPad design.
Apple's product pricing varies significantly by region. An iPhone contains about 75 elements from the periodic table, including gold, silver, and platinum.
Touch ID uses capacitive technology, preventing fake or dead fingers from unlocking the phone. Steve Jobs's history including funding Pixar after temporarily leaving Apple.
Steve Jobs's quirks included refusing employee number two and insisting Google fix an off-color yellow. He took only $1 salary. Tim Cook offered to donate part of his liver to Steve. Jobs passed away after the iPhone 4S announcement.
Apple's first product was the Apple I computer, pre-assembled with a 1 MHz chip. The Apple II was a success, but the Apple III had a 100% failure rate due to overheating.
The Macintosh was one of the first computers with a mouse and no arrow keys to force user adoption. The microcontroller in a MacBook Pro charger is as powerful as the entire Macintosh. Apple tests hundreds of packaging prototypes for sensory experience.
Apple sends its products by air despite the cost. It is hard to be hired by Apple, but corporate employees earn over 120k/year on average.
Apple traditionally shows new iPhones with the time at 9:41, reflecting the timing of the original iPhone launch.
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