Programas e iniciativas de Grupo Montecristo

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Summary

Dr. Andrés Bernik, Chief Medical Officer of Grupo Montecristo's Health Division, discusses the company's social responsibility programs which provide specialized medical care to at-risk populations in Costa Rica. He highlights the impact of early detection, specialized surgeries, and the challenges of delivering healthcare to underserved communities.

Highlights

Grupo Montecristo's Social Responsibility Programs
00:00:37

Dr. Andrés Bernik explains that Grupo Montecristo's social responsibility programs aim to provide specialized medical attention to at-risk pediatric and adult populations. He introduces three key initiatives: 'Ya es hora', 'Most', and 'Fresh Start'.

'Ya es hora' Program: Early Detection of Breast Cancer
00:00:58

The 'Ya es hora' project focuses on detecting breast cancer in high-risk patients, offering access to diagnostics like mammograms, ultrasounds, biopsies, and even treatment and surgery when necessary. This program targets women with family histories of breast cancer or existing lesions, extending its reach to marginal and rural areas.

'Most' and 'Fresh Start' Programs: Pediatric Surgical Care
00:01:45

The 'Most' and 'Fresh Start' projects are strategic alliances for pediatric care. 'Fresh Start' sends children with complex surgical needs to the United States for reconstructive surgeries at no cost to their families. 'Most', initiated last year, provided 150 ophthalmological surgeries for children in Costa Rica, specifically addressing conditions like strabismus ('crossed eyes').

Impact of Early Detection and Specialized Care
00:02:49

Dr. Bernik emphasizes the significant impact of early detection in breast cancer, leading to better survival rates and less aggressive treatments. For pediatric surgeries, especially for conditions like strabismus, the emotional and mental health benefits for children are enormous as it helps them avoid social stigma and lead normal lives.

Challenges in Delivering Healthcare to Underserved Populations
00:04:11

While medical protocols ensure quality and safety, the biggest challenge lies in the social aspect. Identifying and reaching at-risk children, especially those in socio-economic vulnerability with no prior access to healthcare, requires significant effort. For instance, a campaign for 'Most' surgeries received over 1,000 applications in less than 24 hours for 150 spots, highlighting the immense need. They have extended their reach to remote areas and islands in Costa Rica for programs like 'Ya es hora', bringing medical services to those who would otherwise have no access.

Personal and Organizational Vision
00:06:32

Dr. Bernik, as an oncologist, has witnessed the profound impact of these programs on patients and their families. He shares how these initiatives change and save lives, providing children with opportunities for a normal adolescence and future. The visible impact and the blessings of helping so many people serve as a strong motivation for all involved in Grupo Montecristo's social responsibility efforts.

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