Thematic Analysis | Explanation and Step by Step Example

Summary

This video provides a step-by-step guide to thematic analysis, a method for identifying patterns and meaning in qualitative data. It covers familiarization with data, initial coding, collating codes, grouping into themes, refining themes, and crafting a narrative. The video also demonstrates how to perform thematic analysis using a qualitative data analysis tool called Delve.

Highlights

Introduction to Thematic Analysis00:00:00

Thematic analysis is a process for identifying patterns and meaning in qualitative data. This video will break down the steps from data to narrative, referencing the approach by Virginia Braun and Victoria Clark.

Step 1: Familiarize Yourself with Your Data00:01:03

Transcribe audio files if necessary and read through transcripts, actively observing meanings and patterns that emerge.

Step 2 & 3: Create Initial Codes and Decide What to Code00:01:18

After familiarization, create initial codes representing meanings and patterns. Reread the data, identify interesting excerpts, and apply appropriate codes, adding new codes as needed.

Step 4: Collate Codes with Supporting Excerpts00:01:48

Bring together all excerpts associated with a particular code to gain a deeper understanding and refine the codes as necessary.

Step 5: Group Codes into Themes00:02:10

Group related codes into themes. Themes should be nuanced, complex, and address the research question beyond just describing a topic.

Step 6: Evaluate and Revise Themes00:02:33

Review and revise themes to ensure sufficient supporting data, distinctiveness, clear boundaries, and relevance to the overall analysis. Merge similar themes or remove irrelevant ones.

Step 7: Write Your Final Narrative00:03:19

Craft a coherent narrative from your refined themes, supported by vivid quotes. The narrative should include interpretive analysis and make arguments for your claims.

Thematic Analysis with Delve Qualitative Coding Software00:03:50

The video then demonstrates thematic analysis using Delve qualitative coding software, providing a practical example of the steps outlined previously, from importing data to writing the narrative.

Delve Step-by-Step Example00:04:11

The demonstration shows how to familiarize data in Delve, create and apply codes by highlighting excerpts, collate codes to view associated data, group codes into themes, review and revise them, and finally, use the software during the narrative writing process.

Conclusion and Resources00:07:51

The video concludes by thanking the viewer and offering a free trial of Delve software and other resources for learning more about qualitative methods.