The video introduces The Weeknd's Thursday mixtape (2011), his second mixtape, which expands on themes of excessive drug use and toxic relationships established in House of Balloons. Thursday focuses on his relationship with a specific woman, whom he wants to keep casual, emphasizing that he is the toxic element and warning her not to fall in love with him.

The initial track describes the Thursday woman's hesitation and eventual agreement to The Weeknd's terms. She is portrayed as lonely, seeking genuine connection, and tragically settling for his conditional attention. As their relationship progresses, she descends further into his world of vices, becoming the 'life of the party' and fully embracing his destructive lifestyle.

The video explains that the content aims to show the harmful effects of such a lifestyle. In the title track "Thursday," the woman tries to break their arrangement by calling him on a non-Thursday, signaling her developing feelings. In "The Zone," despite being together, The Weeknd is emotionally absent, thinking of other women, and seemingly unaffected by her burgeoning love. A controversial verse from Drake is also briefly discussed.

'The Birds Part One' depicts The Weeknd celebrating his freedom from commitment, reiterating that he is 'just a bird' and can't be tied down, despite her clear emotional investment. 'The Birds Part Two' reveals the devastating consequences: the woman's heartbreak and desperation. The sampling of Martina Topley-Bird's "Sandpaper Kisses" represents his guilty conscience. The tragic implication is that she takes her own life due to his manipulation, characterizing him as a 'crow'—a bringer of death and a manipulative trickster.

Despite the tragedy, The Weeknd learns no lesson. 'Gone' sees him diving deeper into drugs, freestyling the track while high, and continuing to draw other women into his destructive world. 'Rolling Stone' further solidifies his unyielding stance, acknowledging his problems but refusing to change, driven by his ambition for fame and a continuous indulgence in vices until the world knows his face.

'Heaven or Las Vegas' presents The Weeknd with a choice between redemption and perpetual vice. He attributes his issues to his absent father and declares his current lifestyle of drugs, women, and fame as his 'heaven,' choosing "Las Vegas." The bonus track 'Valerie' is an unexpected twist, showing The Weeknd briefly haunted by guilt over cheating, hinting at a moment of genuine love for Valerie. However, he quickly backtracks, demonstrating his ongoing struggle with emotional commitment and manipulation.

The video concludes by reiterating Thursday as a favorite in the trilogy, commending its consistent narrative and dark exploration of R&B themes. It transitions to discussing The Weeknd's significant, though often uncredited, contributions to Drake's 'Take Care' album (2011), highlighting how Drake allegedly used The Weeknd's tracks and talents for his own gain, explaining the strained relationship between the two artists.